2013年6月18日星期二

7 reasons to file design patents, trade dresses

7 reasons to file design patents, trade dresses

SAN JOSE, Calif. – The Apple vs. Samsung case sent out two calls to action big as billboards along San Jose’s Highway 101: File more design patents. Register more trade dresses.

These are the relatively new and still under-used parts of the U.S. Patent System. I’ll tell you why they are well worth more attention.

1. They are relatively easy to file. Design patents don’t have long, complex claims. Just a few drawings. Fewer experts and lawyers to wait for and pay.

2. They are broad. A design patent, for example, covers “an overall impression” of the look and feel of a product, according to many experts in the Apple vs. Samsung case. That’s very subjective and thus broad and subject to how well your lawyers and experts can argue in court.

3. It’s easy to understand by a jury of your peers. Anybody can understand what an iPhone or iPad looks like and that the look is kinda distinctive. Not everybody can stay awake when someone argues for a utility patent on the alternate e-bit in the 3G cellular standard—something about which the Samsung’s attorneys had to educate the jury. They won no infringement money for their expensive efforts.

4. They make money. A significant fraction of Apple’s $1.05 billion damages award was for design patents and trade dresses. These things pay.

5. They protect IP you didn’t know you even had. Apple showed its iPhone boxes and packaging as part of its trade dress. Who would have thought these little out-of-the-box-experience details could be intellectual property you could monetize? Go figure, and sharpen your pencil.

6. Everybody else will do it. This is a big lesson from the Apple vs. Samsung case. Other people will get it, if not today someday soon. Don’t be left out of the next big IP race.

7. There’s a protracted sluggish recovery going on. Too many people have time on their hands and are hungry for new opportunities. File a design patent. Register a trade dress.

Go ahead, scoff. Tell me how stupid it is to have a patent on a black rectangle with rounded corners.

While you are busy laughing, I am busy filing a design patent.

See you in court!

Welcome to SUV System Ltd!

SUV System Ltd is ISO 90012008 Certified electronics distributor with 10 years of experiences.

We have built up long term business relationship with about many companies which are stockers and authorized agents. we have a steady and reliable supply to meet customer's demands to the greatest extent .Confidently, we are able to lower your cost and support your business with our years of professional service.

SUV System Ltd is Electronic Components Distributor Supplies,Find Quality Electronic Components Supplies Products IC(Integrated Circuits),Connectors,Capacitor,Resistors,Diodes,Transistors,LED at Suvsystem.com. Sourcing Other Energy, Environment, Excess Inventory Products from Manufacturers and Suppliers at Suvsystem.com

Electronic Components distributor:http://www.suvsystem.com

Connectors Distributor:http://www.suvsystem.com/l/Connectors-1.html

IC Distributor:http://www.suvsystem.com/l/IC(Integrated-Circuits)-1.html

LED Distributor:http://www.suvsystem.com/l/LED-1.html

Capacitor Distributor:http://www.suvsystem.com/l/Capacitor-1.html

Transistor Distributor:http://www.suvsystem.com/l/Transistors-1.html

Resistor Distributor:http://www.suvsystem.com/l/Resistors-1.html

Diode Distributor:http://www.suvsystem.com/l/Diodes-1.html

SUV System Ltd insists on the managing faith ofsincereness,speciality,foresight, win-win,so we build up stable-relationship customers located all over the world, including the States, Europe, Argentina, UAE, Malaysia, Australia,and India etc

we are focus on the following fields,and hope we can help you.


C0603C629K5GACTU C0603C629K5GACTM C0603C629K5GAC C0603C629J8GAC C0603C629J5GAC7867 C0603C629J5GAC C0603C629J3GACTU C0603C629J3GAC C0603C629D5GACTU C0603C629D5GAC C0603C629C5GAL C0603C629C5GACTU C0603C629C5GAC C0603C629C3GAC C0603C629C2GAC C0603C629C1GACTU C0603C629C1GAC C0603C629B5GAC C0603C622M5HACTU C0603C622M5HAC C0603C622M5GACTU C0603C622M3HACTU C0603C622M3HAC C0603C622K5HACTU C0603C622K5HAC C0603C622K5GACTU C0603C622K5GAC7867 C0603C622K5GAC C0603C622K3HACTU C0603C680M3GAC C0603C680K8GAC C0603C680K5GACTU C0603C680K5GAC7867 C0603C680K4GACTU C0603C680K4GAC7867 C0603C680K4GAC C0603C680K3GACTU C0603C680K3GAC7867 C0603C680K3GAC C0603C680K2GAL
http://www.suvsystem.com/a/2924.aspx

没有评论:

发表评论